Dubai Fitness Challenge aims to top 1mn people

Dubai Fitness Challenge (DFC) returns this month so it’s time to lace up those trainers and get moving.

Dubai Fitness Challenge 2020 kicks off on October 30 and runs until November 28. DFC aims to top its last year participation of over 1 million people, with a mix of offline and online sessions, officials said on Tuesday.

Speaking at a virtual media briefing to announce details of the fourth annual DFC, officials announced details of DFC 2020, which includes free fitness events, sports activities, health and wellness programmes and virtual sessions, including three dedicated Fitness Villages, 10 community-centric Fitness Hubs, 200-plus virtual sessions and over 2,000 classes across 150 locations in Dubai.

Public health and safety will remain paramount throughout DFC, with all physical events strictly following Dubai government guidelines, including social distancing guidelines, safety precautions and hygiene and sanitisation requirements. Depending on the activity and spacing between people, masks may or may not be required, with organisers to provide the relevant guidance.

Ahmad Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE) said: “With public health and safety remaining a top priority throughout all events, we have worked tirelessly with our partners and global industry leaders to dial up the strength of our digital ecosystem and deliver a hybrid mix of virtual and physical events. By adopting this approach, we are leveraging new technologies to innovate how the DFC programme is virtually curated and packaged, bringing added flexibility and remote access to ensure anyone, anytime, anywhere can stay connected and motivated throughout the month.”